Archive for June, 2011

Why Nobody is Buying Your Music

Fussy Part

Image by the.barb via Flickr

I love music. I loved the industry. I pretty much love everything about it. From A&R, to advertising & promotions, to radio, the studio, the songwriting process, beat-making, etc…I can go on & on & on.

The state of the music industry is a sad one. I think it is hilarious that artists & musicians question why people are not playing their songs, videos, or buying their albums. Let me help you out.

Why should we go spend our money (that could go in the gas tank, towards a meal, or a bill..) to buy music that sounds RECYCLED, BORING & LAME?

Yes, I said it. Music lovers want Read the rest of this entry

Want to seriously improve your listening skills? Here is a great exercise that you can easily set-up in your home recording studio.

1.) First, prepare some audio files you are currently working with. Any complete song will do whether it is already mastered or not. Open it with your favorite recording software or DAW.

2.) Now that you can see the audio wave, select at most 15 seconds of audio from it typically starting at the chorus section of the song.

3.) Copy that 15 seconds audio as another wav file, then save it as original.wav. Make sure to save it at highest resolution as possible: 24-bit, 96Khz. Read the rest of this entry

Clock

This is a guest post from Jennifer Hawkins (aka Jen The Music Maven ). Jen’s career includes expertise in: recording, production, publishing marketing, promotion, branding, merchandising and distribution. Jen currently teaches music business courses at Houston Community College, Spring Branch Campus.

Why I use a 3 step approach to music success that starts with: your music!

The brutal truth about the record biz: a song needs to grab it’s audience in the first 10 seconds. Don’t believe me? Consider this: when you’re surfing radio stations trying to find a good song to listen to…how long do you give an unfamiliar tune before you decide to continue listening or go on to the next one? Answer: the same amount of time label execs, publishers, and A&R execs give new song submissions: 10 seconds.

Picture this: Read the rest of this entry

A friend of mine sent me this video the other day and I thought I would pass it along. The band is Stereoside and the song is “On Our Way.”

The song pays tribute to some of the big artists through the past 3-4 decades. One of the cool things about this tune is, they aren’t really picky about genre – both in the music itself and the lyrics. The writer is obviously a Musicgoat (we like that here).

The song starts out with this country blues feel and ends in hard rock. One verse will mention Waylon and Willie and the next will mention something about Guns n’ Roses and Alice in Chains.

Another cool thing about this tune is, I can see it relating to a lot of people – especially those that I have grown up with (Hell, I almost wish I had written this tune myself).

And the opening is a nice touch which sets the table nicely. The vid opens with a mysterious hand pouring a strong one and some mysterious inhaling sounds (hmmmm…wonder what that could be?).

AND, the dude has a cool voice. Somehow I think he can pull off some solid G n’R covers.

Anyway, enough with the ands, check it out. Let me know what you think below.

The Power of Music: Music and Emotion

What do you do when you’re feeling down? The answer for many people is obvious: put on some headphones and listen to your favorite mood-lifting tunes. Many studies have been published recently that confirm what most people know: music is powerful, and has the ability to treat everything from a down mood to depression. Whether you’re listening to ’80s hits with a pair of cheap ear buds or expensive Klipsch speakers there’s simply no denying the power of music.

Music has been used as a therapy for depression and sadness for thousands of years, finding a place in every culture. Many people have cited music as an important factor in their life while recovering from depression, illness or even a simple bad day. There are even people that respond better to music than medication and traditional therapy! Today music therapy is offered to many people that don’t respond to other forms of help and the benefits are obvious.

The emotional tie that Read the rest of this entry

What is the Bennie Biggle Wiggle?

In this time of crisis and turmoil, happiness is something that people all over the world want to feel and music plays a big part.  With an upbeat tempo, and beats that make you want to move and get up and dance, P.A. Teezy has the sound that makes you forget about your problems.

After discovering his talent at the age of 12, P.A. Teezy has steadily continued to develop and mature his sound into what is is today.  Already an underground Miami legend with the club smash “Do My Dance,” P.A. Teezy is now poised to take over the world.

P.A. Teezy’s new single Read the rest of this entry

  
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