To keep you posted on the whole Google Plus Page thing, I have a few things for you to check out. I came across a great resource on how to create your Google Plus page as well as another post outlining some of the things you can’t do with Google Plus Pages.

How To Get Started With Google Plus Pages For Business

Yeah it says business but if it makes you feel better, pretend it say musicians or bands or whatever. Either way, Christopher Penn puts out top shelf  info on anything related to marketing and social media. This post gives you a quick guide to setting up your Page.

UPDATE: Create A Google Plus Business Page in 2 Minutes

Like to learn via a video better? Check out Paul Colligan’s how-to video

Why You Should Get A Google Plus Page For Your Music ASAP

Wondering why you even need yet another page? Read this and you’ll see.

I Wish I Never Heard of Google Brand Pages

Uber Social Guru Robert Scoble has a few interesting point in this post. It will give you an idea of what you can’t do with Google Plus (like not being able to have more than one admin for your page).

My Google Plus page is a work in progress but you can check it out if you’d like.

Corey Koehler Music on Google Plus 

Do you have any tips or know of any other resources that can help us musicians get the most out of Google Plus? Great, feel free to share them below.

 photo credit: The Daring Librarian

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Google Plus Music Marketing Circle

If you are a band or musician looking for some great music marketing resources to follow on Google Plus, look no further.

Here is a link to my Google Plus Music Marketing Circle . All you need to do is click on “Add Circle” and you will automatically have your own circle filled with all of the great music marketing gurus I’ve come across.

Oh and if there is anyone I missed, let me know in the comments below so I can add them.

Like This Stuff? So do 600 plus Musicgoat diehards. Subscribe via RSS now or learn more about what I am doing to find more fans by signing up for the newsletter .

Image via Wikipedia

I saw this Mashables Cover Song Faceoff today and it reminded me of how powerful doing cover songs on YouTube can be especially if you do it right.

The two things I noticed is how some of the artists are really missing the boat and how others are really maximizing the exposure. Let me explain. Read the rest of this entry

Image via Wikipedia

Since writing a post about Google Plus from a musicians perspectiveabout a month ago, I’ve been tracking what other people have been saying about it.

I want to learn more myself and I to see if artists and music “Guru’s” where seeing what I was seeing.

Today I share all that info with you. Enjoy…

Hypebot – Warning: Do NOT Start a Google+ Account for Your Band, Label, Studio or Store. Here’s Why

Bands, I am starting with this one because many of you been asking how to start a band page and here is your answer. IMPORTANT: I would still recommend check out the rest of articles below though so that you understand it. Also you might find a few tips on you an your band mates could use it in the meantime.

Bob Baker – Google Plus for Music Marketing

Bob has been helping musicians market their stuff for eons. He has really jumped on this whole Google Plus thing. In this article he show a few examples of how musicians are using Google Plus Hangouts (Hmmm, now where have I heard that before…? hint). Read the rest of this entry

Image via Wikipedia

Marketing music online isn’t an easy job these days. There are many places to be and a gazillion tools to use. With all the learning and managing required your head can start spinning pretty quickly and your precious time can evaporate quicker than Windex on sun-drenched windshield. But I think Google Plus might just help us with that.

Brogan Knows

At first thought Google Plus looked like another take it or leave it ploy by Google to grab some attention away from the Facebooks and Twitters of the world. But after reading Chris Brogan’s Google Plus 50 post, I have changed my mind, BIG time. Read the rest of this entry

Image by rick via Flickr

It’s a tough old world out there, and with record sales plummeting it’s easy to see every other musician as just another competitor for the paltry cash available. However, something that we’ve learnt in the post rock scene is that having an active community surrounding your music by cooperating with like minded musicians has tremendous benefits.

Here are just 3 of the reasons why.

1. You can share each other’s fanbase

Let’s face it, most marketing is about getting your product in front of other people’s audiences. Whether that means getting on a popular radio show, mentioned on a high traffic blog or retweeted by an ‘influencer’, marketing is about reaching out to new people. Read the rest of this entry

Image by the.barb via Flickr

I love music. I loved the industry. I pretty much love everything about it. From A&R, to advertising & promotions, to radio, the studio, the songwriting process, beat-making, etc…I can go on & on & on.

The state of the music industry is a sad one. I think it is hilarious that artists & musicians question why people are not playing their songs, videos, or buying their albums. Let me help you out.

Why should we go spend our money (that could go in the gas tank, towards a meal, or a bill..) to buy music that sounds RECYCLED, BORING & LAME?

Yes, I said it. Music lovers want Read the rest of this entry

I was reading an article on CDBaby about being overly protective of your music and frustrating your fans (you can read it here). I understand where they are coming from but they are implying that it is the only way, and I think that’s a mistake.

I too used to think that this was the law when it came to attracting fans but not anymore. All because of one of the most powerful forces in the universe – curiosity. Let me explain. Read the rest of this entry

Image via CrunchBase

I just wanted to run something by my fellow artists out there. I am not sure where but I found this site called Headliner.fm and it seems like it could be worth a shot.

Now I know what your thinking, new services promising to help bands and artist “reach the top” and explode their fanbase  are a dime a dozen these days, but, this one kind of jumped out at me as one to try out. See what you think.

The Skinny

It is an interesting concept. Basically they allow bands and artists the opportunity to leverage the fans of other bands and artists – on Facebook, Twitter, Myspace, etc – by swapping promotions with them. In other words, you can have your music shared with fans of other bands/artists if you agree to share there music with your fans, on your social networks.

You can run promotions with artists in your genre each with a varying degree of popularity. they can be anywhere from your small local acts all the way up to artist like Diddy and Rob Thomas (not sure exactly how that works but those artists are on Headliners.fm’s homepage).

It is definitely an intriguing concept and could be a nice way to get your music in front of a very targeted audience for a very low investment. Plus I like the idea of hard-working bands and artist working together and helping each other out. After all, we are in this together.

Coming Clean

Now, just so you know, I haven’t done anything other than sign up, connect to my Facebook fanpage and Twitter account and watch as other bands approach me with promotion ideas. Sign up was simple and I was able to get a little over 20,000 plus of what they call band bucks for my 500+ fan base.

As far as promoting the other bands that have approached me, no band or artist has really been anything I wanted to promote to my fans – at least not until I am more familiar with how it works and/or the band/artist is someone I like myself.

I haven’t done a promotion myself – to see if I can parlay any of this into an increased fan base and/or sales – but I am currently in the process of revamping my mailing list and am waiting for that to get done before going full throttle.

Anyway, I figured I would tell you about it in case you thought it would come in handy and to hear your thoughts. Also, I get some more band bucks when other artists sign up using my link (hows that for full disclosure?). I figured I would stock pile some of those band bucks until I have my mailing list revamped.

So go take a look and if you think it is worth a shot, try it out. And if you would, please use my Headliners.fm link to do so. Thanks in advance!

Oh, and if you are already using it, please share your thoughts below so we can all learn.

UPDATE: Read comments below about a few of the experiences had with this service. Also, if you know something we don’t please share.

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Over the past week I’ve come across three music industry pundits discussing the importance – or lack there of – of the album in today’s wide open arena of music marketing. I thought I would share them with you below and then offer up a few of the reasons why, as an aspiring artist, an album isn’t in my immediate plans.

So, if you are an artist these are great reads. They will give you some perspective into how you might want to formulate your marketing strategy from this point forward.

And, if you are a fan who likes to geek out on anything and everything music, you’ll like it too. After all, you are the most important piece of this entire puzzle. Check it out and let us know what you think. Read the rest of this entry